Small pushes. Big change.
How we score

Speed

A page that is slow to show on a phone loses visitors before they see anything.

What we look at

  • How quickly the site shows on a phone.
  • We use Google’s own phone test (PageSpeed) when it runs.
  • When it does not run, we judge from what we can see and the review says so.

What the ratings mean

Good (70 to 100)
The site shows quickly on a phone.
Needs work (50 to 69)
It shows, but slowly enough that some visitors will give up.
Poor (0 to 49)
It is slow enough on a phone that many visitors will leave before it shows.

What we can’t check

  • How fast it is for every visitor: speed changes with the phone, the connection and the time of day.

A score is a judgement from your site’s own pages and screenshots. It is not a promise of rankings, visitors, calls or sales.

All seven areas, and how a review is made

Get your site reviewed